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The Creative Journey of The Newsie: Insights from Founder Daniel Roman
Welcome to this special issue where we delve into the entrepreneurial spirit and innovative insights of Daniel, the creator behind The Newsie.
👋 Meet Daniel: The Entrepreneurial Spirit Behind The Newsie
Before The Newsie became a reality, Daniel embarked on various entrepreneurial ventures, from drop shipping to running his own e-commerce hat business. Based in Ottawa, Canada, he now plays a pivotal role in a SaaS business, leveraging email marketing and SMS with AI to help clients boost appointments. It's this blend of creativity, tech-savviness, and entrepreneurial drive that laid the groundwork for The Newsie.
💡 The Genesis of The Newsie
Inspired by a YouTube video by Ali Abdaal discussing the power and potential of newsletters, Daniel saw an opportunity to create an outlet that would serve as a resource for newsletter creators at all stages. Launched in April 2023, The Newsie has already captivated an audience of 316 subscribers, offering weekly insights without any subscription fee.
🎯 Mission and Vision
Daniel's vision for The Newsie transcends merely sharing tips and tools; it's about building a community where knowledge about growing and leveraging newsletters is freely exchanged. His target audience includes both beginner and seasoned newsletter creators eager to explore the newsletter space's expanding horizons.
♟️ Content Strategy and Engagement
Understanding his audience's needs is at the core of Daniel's content strategy. He actively engages with subscriber feedback and employs tools like ChatGPT to delve deeper into topics of interest. This approach ensures The Newsie's content is not only relevant but also resonates deeply with its readers.
The Newsie is a one man show, where an issue can take Daniel between 1 and 3 hours, depending on the depth of the topic. Always looking to improve his welcome sequence once some subscribes, he uses engaging questions to get people to reply to his welcome email. Asking subscribers to roast his landing page, has been very effective getting replies and helping him achieve the whole purpose of the welcome sequence.
📈 Growth and Milestones
The journey of growing The Newsie's subscriber base is a testament to Daniel's dedication to organic growth and strategic content distribution. By leveraging platforms like LinkedIn and experimenting with content boosts, Daniel focuses on sharing The Newsie across various channels to reach a broader audience.
One thing he would like every aspiring creator to realize is that no one is going to promote you content for you, so you should really be active and make it easy for people to find your stuff by optimizing links, and social media pages to funnel people into your desired destinations.
💰 Monetization
While The Newsie remains a passion project, Daniel is open to exploring monetization through affiliate marketing and partnerships. His approach is community-first, ensuring that any monetization strategy aligns with providing value to his readers.
The newsletter is not the ultimate product for Daniel, he sees a path where he uses the newsletter as a funnel to other ventures, such as his service business to help creators set up their Beehiiv newsletter.
⚙️ Behind the Scenes – Operational Insights
Daniel's operational strategy is a mix of personal touch and technological assistance. With tools like Grammarly and a keen focus on subscriber engagement, he manages to maintain a high-quality, responsive communication channel with his audience.
His tool stack?
Beehiiv
Loom
X
Notion
Carrd
Midjourney
Senja
Arc Browser
📝 Founder’s Advice
Daniel emphasizes the importance of long-term vision in the newsletter industry. His advice to fellow creators is to focus on sustainable growth and genuine engagement, laying a solid foundation for success.
✌️ Goodbye
Daniel's journey with The Newsie is a fascinating example of how passion, innovation, and community engagement can create a meaningful and influential digital platform. As The Newsie continues to evolve, its impact on the newsletter community is undeniable, providing invaluable insights and fostering a space for growth and exploration.